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FADE LAB

Fade barbershop

A night-time film still with a neon tube and a countdown to the nearest free slot. For a barbershop that specialises in fades and lives on bookings.

See the demo (in Ukrainian) Order this site

For whomFade barbershop
StructureBarbershop with a shop, 31 pages
Enquiries4-step online booking and cart
Mobile versionSeparate, from 320 px
Launch7–14 business days
FormatOnline store
Price$690

Who it is for

A barbershop people visit for a sharp fade every two or three weeks: young clients, memberships, a packed schedule. Free slots appear and disappear every day, and clients only find out about them from Stories.

How it sells

The countdown on the first screen shows when the nearest free slot is, and the board shows what’s available today. The fade-o-meter explains the difference between low, mid and high fade, and Lab Pass sells a monthly membership. Any slot or fade instantly opens booking with the details already selected.

How it looks

Noir with lime neon: a barbershop at night, wide thin Unbounded, letter-spaced captions, rectangular buttons, a glass panel at the bottom of the screen and light that follows the cursor. The shop is “Lab Shelf” with samples LAB-01…13.

How it differs

The most tech-driven of the four BLADE sites: at its centre are booking and free slots, memberships and fade explainers, not the atmosphere of the room (BLADE & Sons) or looks (BLADE Studio).

How enquiries work

The slot board, the fade-o-meter and the “Book” buttons open booking in a window with the service and time already selected. Next come the barber, contact details, price, duration and a first-visit discount. The Lab Pass membership and shop products are ordered the same way. Requests are not sent in the demo; at launch they will arrive in your Telegram.

In numbers